Secondary CMS : An Overview

A content management system (CMS) is a critical component of any website, allowing businesses to manage their online presence with ease. However, there are times when a primary CMS may not be the best fit for an organization. In these cases, a secondary CMS can provide a more tailored solution. In this article, we'll discuss when to consider using a secondary CMS.

Topics for discussion

·       Introduction to Secondary CMS

·       Scenarios where a Secondary CMS may be a good fit

·       Benefits of using a Secondary CMS

·       How to choose the right Secondary CMS

·       Implementation of a Secondary CMS and best practices.

Introduction to Secondary CMS

Before we dive into the reasons to consider a secondary CMS, it's important to understand what a secondary CMS is.

Essentially, a secondary CMS is an additional system that works in conjunction with your existing primary CMS to help manage specific areas of your website. This can be a useful solution in situations where your primary CMS is unable to handle certain tasks.

Scenarios where a Secondary CMS may be a good fit

There are several scenarios where using a secondary CMS may be a good fit for your organization. These include:

Managing localized content: If your business has a global presence and needs to create content for different regions, a secondary CMS can help manage localized content. This can include different languages, cultural nuances, and other region-specific content.

Digital asset management: If your business has a lot of digital assets that need to be managed, a secondary CMS can help keep them organized and easy to access.

Marketing automation: If you need to manage and distribute marketing campaigns across multiple channels, a secondary CMS can provide additional functionality that your primary CMS may not offer.

Mobile application content management: If you have a mobile app, a secondary CMS can be used to manage the content that appears within the app.

eCommerce management: If your business operates an eCommerce store, a secondary CMS can provide additional functionality to manage your products, orders, and customer data.

 

Benefits of using a Secondary CMS

The benefits of using a secondary CMS include:

More tailored solutions for specific needs: A secondary CMS can provide a more tailored solution for specific tasks that your primary CMS may not be able to handle.

Improved efficiency: By using a secondary CMS, you can increase your efficiency and save time by automating certain tasks.

Improved user experience: A secondary CMS can improve the user experience of your website by making it easier to manage specific content.

How to choose the right Secondary CMS

When choosing a secondary CMS, it's important to consider the following:

Compatibility with your primary CMS: Make sure the secondary CMS is compatible with your primary CMS.

Functionality: Consider the features and functionality of the secondary CMS to make sure it meets your needs.

Ease of use: Choose a secondary CMS that is user-friendly and easy to use.

Integration: Consider how the secondary CMS will integrate with your existing technology stack.

Implementation of a Secondary CMS and best practices

When implementing a secondary CMS, it's important to follow best practices, including:

Proper training: Ensure that your team is properly trained to use the secondary CMS.

Data migration: Make sure to migrate all relevant data to the secondary CMS.

Ongoing maintenance: Maintain the secondary CMS and keep it up-to-date with the latest updates and security patches.

In conclusion, a secondary CMS can provide a tailored solution for specific needs that your primary CMS may not be able to handle. By carefully choosing the right secondary CMS, you can improve your efficiency and provide a better user experience for your website visitors.

Sitecore offers SaaS based CMS Content Hub One which is a good fit for secondary CMS.

For example, your client uses Sitecore as their primary CMS with extensive integration and customization, and may even run it as an on-premises solution. Now, they are interested in using a lightweight, SaaS-based CMS for mobile apps and marketing activities, instead of going through the time-consuming, resource-intensive, and costly process of upgrading Sitecore, it would be wise to consider secondary CMS options such as Content Hub One. Generally try to choose a single-family product CMS for your technology stack, as this usually results in better compatibility and ease of use.

Here is a YouTube video for the same.